Our purpose is why we exist. Our values define how we behave.
In an increasingly complex world, we help intricate systems function, adapt and evolve so they can benefit communities and society – whether they are capital markets, tax systems or the economic systems within which business and society exist.
Today, COVID-19 pandemic is evolving and is continuing to affect people, business and societies around the world. There’s a growing realisation that we will not be returning to the old normal. We have the opportunity to choose a new normal where economic and social progress are aligned.
Creating a common purpose will help to steer business through the next stage of evolution, as the systems upon which economies and societies depend are disrupted and evolve.
While we come from different backgrounds and cultures, our values are what we have in common. They describe the expectations our clients should have of us, guide how we work with each other, and hold us accountable to do our best. They govern our actions and enable our success.
Our five values, and their underlying behaviours, set the context in which we strive to fulfill our Purpose to build trust in society and solve important problems.
The trust that our clients, communities and our people place in PwC, and our high standards of ethical behaviour, are fundamental to everything we do. Our values underpin our Code of Conduct which is our frame of reference for the decisions we make every day. It's how we do business.
Our values came from our people. Over 130,000 individuals had a voice in articulating what it should feel like to work with PwC, now and into the future.
What do these values mean in practice?
When working with our clients and our colleagues to build trust in society and solve important problems, we…